Why Every Business Should do Blogging
Every business and their website should have an active site, and a major aspect of an active site is a blog. Blogs are important for updating website content and giving your users information on your business and the latest company news that can be shared. From an SEO...
Integrating Search into your overall marketing plan
Since 1993, I have worked in technology marketing. Before the advent of the internet, email and social campaigns, the main medium to identify, track and get customers into a pipeline was through live events. Those consisted of tradeshows, seminars and analyst...
Interview with Nate Tennant on Search Marketing
“A good social media team consists of writers, strategists and often a technical social media group.” An Interview with Nate Tennant, Founder, Kirk Communications What are you most excited about in social media space at the moment? One of the most exciting things...
5 Social Media Sites Online Marketers Cannot Ignore
In the connected world we live in, information can be accessed easily and quickly from a multitude of mediums. Looking for local farmer’s markets? Open up Pinterest and within seconds you can find one near you. Remember that PC repair shop you wanted to check out?...
6 Reasons Facebook Marketing is better for B2C
A billion isn’t bad. With almost a billion unique users, there is no other platform that has more potential customers than Facebook. These users can be segmented by age, geography, interests, behaviors, education and partner categories. This means advertisers can...
3 Reasons Your Website Copyright Year Information should be current.
Copyright. It lets people know that you own the content on your site and you have taken steps to register the company name and URL. Unfortunately, the Copyright date is overlooked by companies large and small. Updating your copy right is important for 3 reasons: 1....
The 9 Strongest Triggers for a Website Upgrade
A strategic plan that addresses these points will help a company realize greater revenue from both off and online. [smoothslider id="1"]